About Holiday Streakers

Holiday Streaking is quite simple:  Run/walk 1 mile or engage in 15 minutes of intentional exercise each and every day from Thanksgiving to New Year’s Day.  Yes, that includes Christmas Day.  Yes, that includes if it’s -10 degrees (or if you are lucky 100 degrees).  Yes, it includes family get-togethers, vacations, and illnesses.  Every.  Single.  Day.  If you miss a day for any reason, you owe the Streaking Gods (and Streaker Nation) 50 penalty burpees.  If you don’t know what a burpee is, see the FAQ section, but I bet you won’t miss another day!

Each day you exercise, you will log into the Streaker Central site and record your activity.  It is not mandatory that you log daily, but it helps build the community feel during the Streak as you see what others have accomplished and share your success.  On the logging site, there are a number of features, including stats on your Streak, leaderboards (although there are no prizes for “winning”), a way to follow friends or teams, post pictures and comments about your Streak, talk smack or encourage each other.  We will be updating on our recipients and any other Streaker related happenings via Streaker Central.  We are striving to make this a one-stop community-building site that you want to visit daily to keep up with both your Streak and other Streakers.

It’s really that easy.  Exercise every day from Thanksgiving through New Year’s Day.  Sound intimidating?  You will get through it with the support of Streaker Nation.  Challenge friends to join you (this can be done easily on the registration site).  Support families in need, both financially and spiritually.  Do your body and health a favor.   Start a new Holiday Tradition.  Become a Holiday Streaker!

History of Holiday Streakers

Wonder how this whole thing got started? How did it grow from 25 or so original Streakers to what we are today? Read about our history, then prepare to be a part of the future.

  • 2012

     

    The Beginning

    I would like to say I invented the idea of Holiday Streaking, but I doubt I did. I have recently read about Holiday Streaking in a leading running magazine I am not sure if that started before us or not. But in 2012, I challenged about 25 or so of my friends to run every day between Thanksgiving and New Year’s Day and that group became the first “Holiday Streakers.” It was extremely informal, no shirts, no website, barely any community beyond the loose connection (me) we already had. That being said, it was a lot of fun and we thought maybe we would do it again the next year. I admit that I haven’t checked, but I do believe that every original Holiday Streaker is still an active Streaker, which is pretty cool.

  • 2013

    Shirts

    The next year, as more people wanted to try it, I decided to get us shirts.  Collecting exact shirt money from about 50 people, was, well, it sucked (at least I thought it did then, I had no idea what was in store for me in subsequent years).  There were a few group emails, but it was again, quite informal.  I still had no idea that this would be as popular as it would become, but I also knew that collecting exact change was something that I wouldn’t do again.  However, the shirts were cool and once again the feedback was overwhelmingly positive.  I began thinking this could be an annual thing and more people may want to get involved.  But I needed a cause, a reason beyond just a fun challenge…

     

    2013

  • 2014

     

    Helping Others

    Going into our third year, I made the decision to just charge a nominal amount, everyone gets a shirt, and we’ll figure out what to do with the leftover money. It just happened that a teacher I worked with had a kindergarten son who was undergoing cancer treatments. A charity was born. I still believe it was Ryan’s courageous battle that gave me the courage to accept that this may be more than just a silly little running challenge. That this could be something bigger than just me or running. It was also the year that Streaking morphed from a running challenge to an “intentional exercise” challenge. As the focus changed to a larger purpose, we realized that exercise is exercise and there are people who are extraordinary health nuts but do not run. Personally, I don’t understand it, but I hear its true! This is also the year that the Jack Daniels looking logo made its first appearance. As we had more than 100 participate, delivering shirts and collecting checks was getting to be a full time job in November! But with renewed purpose and help from some friends, we began planning for something even bigger in 2015. ​

  • 2015

    Growth

    Year Four is when the current Holiday Streakers really began to take shape. We supported two families this year and our numbers reached 180 participants. The now infamous “I AM A STREAKER” shirts were born. A Google sheet was shared among all participants to log their exercise and make comments; everyday I got to delete multiple tabs that were added by, well, I think about everyone. It was a primitive attempt at a logging site, the beginning idea of Streaker Central.  Encouragement and trash talking was promoted. I spent the vast majority of my waking time trying to collect money. Folding and delivering shirts took an entire team of about 5 of us. But we raised and were able to donate some serious money. I began to realize that this was getting bigger than what I could handle. I needed help. Dave had always been a great support, along with my wife and several local friends but I needed more. It had outgrown the one man operation status. An awesomely frightening revelation.

     

    2015

  • 2016

     

    Enter Anthony

    Enter Anthony. Year Five is the year that I finally understood what we had started. This could be big, this could grow. Heck, this was exploding! As word spread via Facebook, we grew to 360+ Streakers. We had an Old School “We’re All Going Holiday Streaking” shirt design. The development of a Facebook page was pretty popular and fun, if not completely hypocritical for me (to say I don’t Facebook in real life would be an understatement). But the two biggest developments were the creation of online registration that linked to PayPal so Streakers could pay by credit card (life was great, no more collecting checks!) and the development of the logging site (now known as Streaker Central). Anthony outdid himself and Dave, Anthony, and I spent a couple of REALLY late nights around Thanksgiving working out as many bugs as possible. It wasn’t perfect, but it was an incredible upgrade and allowed us to dream big for the coming year. Collecting money was cake, but folding, packaging, and mailing well over 100 packages of shirts was an unwelcome Christmas present for a small yet dedicated group. We were able to donate $4600 between two different families. We talked constantly of what we will do different for next year and the improvements we could make. As awesome as this year was, the three of us almost couldn’t wait to get started on next year.

  • 2017

    Monumental Year

    This was a monumental year in our continued development. I formed a Board to support all the great changes and growth. We also become an officially recognized 501C3 nonprofit organization, a huge step that allows donations to Holiday Streakers to be tax deductible. With our logging site (currently known as Streaker Central) very much in place, and a somewhat primitive website (build by me, so much less sophisticated than this current version), our focus was on growing to 1000 strong. We waded further into the world of social media by firing up Twitter and Instagram accounts (and send out a lot of personalized memes for promotion). The shirt was a big hit, and I still see seemingly random people wearing them from time to time. We tried having additional Streakers gear. Holiday Streakers was installed as one of the Wellness program activities by my employer, Heartland Area Education Agency 11. We were featured in the Ankeny Living magazine. And at the last minute, we threw together the idea of Streaker teams for the Streaker Central logging site. We missed our goal of 1000 Streakers (growing from 360 to more than 660!) but were encouraged by spreading to 33 different states and 3 countries. Everything ran smoothly, with the exception, again, of mailing shirts (the latest and greatest idea was Stamps.com, which, unfortunately, was NOT the answer; my wife and I spent the better part of a Friday night reprinting and relabeling a little over 300 packages after a bit of a “snafu”). We were able to donate $3500 each to three recipient families. It was truly an incredible year all around for Holiday Streaking. Come January 1st, the Board was exhausted. After a short hiatus, we were back in the virtual boardroom, reading to make the 2108 Streak somehow bigger and even better.

     

    2017

So that is how we got to here. From a running challenge among friends to an all-out charity organization focusing on health, exercise, spirituality, and donating thousands to recipient families. We have expanded from the Des Moines metro area to both coasts, Texas to Canada, and even across the Pond to the UK. As always, there are a ton of new developments for this year; check out the “What’s New” in the menu bar. As Holiday Streakers continues to grow, we are working hard to make Streaking bigger and better every year.

Help Us Make History!